Parks and Resorts is looking for a Junior Web Editor! 🎢

Do you want to help create digital magic for some of Sweden's most beloved amusement parks? Do you have experience in digital communication, web communication, and user experiences? Are you passionate about creating engaging content tailored for different target groups? Do you thrive in a creative environment and have a love for amusement parks, live music, and animals? Then this might be the job for you!

We are looking for a web editor who is at the beginning of their career and knows how to create content that captures visitors' interest and drives traffic. With your sense of text, layout, and user-friendliness, you will ensure that our digital platforms are updated, inspiring, and effective. In addition to creating and developing campaign pages, you will manage a large variety of newsletters and other digital communication to our guests – before, during, and after their visit. In this role, you will work with Parks and Resorts' four destinations: Gröna Lund, Skara Sommarland, Kolmården, and Furuvik. Here you will have the chance to influence both guest experience and sales through our digital channels, in close collaboration with the web communication manager, marketing manager, project leaders, and creators. You will be part of our marketing department and will work from the office at Gröna Lund, but travel to the other destinations may occur.

Your responsibilities include:

• Developing and improving the parks' websites for an optimal customer experience together with the web communication manager
• Creating, publishing, and optimizing digital content based on given graphic profiles, focusing on color, form, and layout
• Designing and distributing newsletters for all Parks and Resorts parks and hotels
• Writing persuasive and inspiring texts about our products and services
• Driving sales and guiding the customer through the entire purchase journey – before, during, and after the visit
• Managing and updating large amounts of content to ensure that all information is correct, relevant, and up to date
• Adapting and implementing campaigns on the web according to an editorial schedule
• Creating landing pages for campaigns in collaboration with the web communication manager, brand manager, and project leaders
• Analyzing data traffic and working data-driven to optimize content and user experience

Who are you?

We are looking for someone with a relevant education in digital communication, marketing, or media, and preferably at least one year of experience in digital editorial work.

You are a skilled communicator with a strong sense of both text and visual presentation and know how to create engaging, inspiring, and sales-driven content in digital channels. You have a good understanding of user experience and conversion, are detail-oriented, and enjoy managing multiple projects simultaneously in a dynamic environment.

Furthermore, you are flexible, results-oriented, and proactive – you enjoy testing, analyzing, and optimizing content to achieve the best possible effect. Experience in content marketing as well as working in CMS and email/SMS marketing tools is a plus. If you also have experience with Contentful and Apsis One, that's an extra bonus!

Additional Information

This position is a permanent employment with a six-month probation period. Working hours are during the day. We are conducting ongoing selections, so do not wait to send in your application!

For questions about the position, contact Sebastian Delefors, Marketing Manager, at 070-495 44 31 or sebastian.delefors@parksandresorts.com.

We have collective agreements and engaged local union clubs; for questions to the union contact person, please reach out to unionen@gronalund.com.

We look forward to your application!

About Parks and Resorts

Parks and Resorts is the leading player in the experience industry in the Nordic region. The group includes some of Sweden's most popular destinations; Gröna Lund, Kolmården, Furuvik, and Skara Sommarland. In addition to delivering laughter and experiences to over 3 million visitors annually, Parks and Resorts drives or supports various research and conservation projects for the survival of endangered species. Parks and Resorts is a family business that invests all surplus back into the continued development of the business.